Flybuys vs Everyday Rewards: How they compare
Aussies are big fans of loyalty programs, with the vast majority of us signed up to at least one. However, while most of us carry the cards, only half actually use them.
With the cost of living biting, programs that offer grocery or fuel discounts are the most popular. Coles’ Flybuys and Woolworths’ Everyday Rewards lead the pack due to their wide reach and variety of benefits, with Australian Loyalty Association data showing 86% of Australians hold at least one loyalty membership.
Both programs are free to join and let you earn points at the supermarket and through various partners. Here is a snapshot of how the two compare, how to maximise your rewards, and the traps you should watch out for.
Everyday Rewards vs Flybuys
← Mobile/tablet users, scroll sideways to view full table →
| Everyday Rewards | Flybuys | |
|---|---|---|
| How to Earn Points | Collect at least 1 point for every $ spent at Woolworths and partners | Collect at least 1 point for every $ spent at Coles and most major retail partners |
| $ Redemptions | $10 off with 2,000 points | $10 off with 2,000 points |
| Special Redemptions | Convert every 2,000 points to 1,000 Qantas Points | Convert every 1,000 flybuys points into 500 Velocity Points |
Source: Canstar – 17/09/2026. Based on information from each respective providers’ websites.
How do Everyday Rewards and Flybuys compare?
Choosing the supermarket rewards program that’s right for you comes down to which supermarket you shop at most, if you shop at the retail partners regularly and whether you prefer Qantas Points or Velocity Points. You may even choose to sign up for both.
The programs are similar in terms of how you earn points and the value you get from the points. For example, if you only used your rewards card at the supermarket and spent $183 each week (the average weekly grocery spend according to Canstar research) it would take you 11 weeks to earn 2,000 points. So, over 12 months you’d have earned about $40 or 4,758 Qantas or Velocity Points. Keep in mind that this doesn’t include any points boosters or shopping at retail partners, which can potentially boost the rewards you earn.
Everyday Rewards vs Flybuys: Converting points
← Mobile/tablet users, scroll sideways to view full table →
| Everyday Rewards (Qantas) | Flybuys (Velocity Frequent Flyer) | |
|---|---|---|
| Average weekly grocery spend | $183 | |
| How long to earn 2000 points | 11 Weeks | 11 Weeks |
| Points earned in 12 months | 9,516 Points | 9,516 Points |
| $ Earned from points in 12 months | $40 | $40 |
| Frequent Flyer Conversion | 4,000 Points (plus 758 remaining Everyday Rewards points) |
4,500 Points (plus 258 remaining Flybuys points) |
Flybuys
How you earn points
You can collect at least one point for every dollar spent at Coles and its major retail partners Kmart, Bunnings, Officeworks and Liquorland. At some stores, such as Shell Reddy Express, you’ll collect one point for every $2 spent. To see the full list of partners, head to the Flybuys website or app.
As a bonus, Coles recently announced its new Collect for Christmas program, which lets Flybuys members earn and redeem points for up to $400 off a single shop at Coles or, for the first time, Liquorland. Members need to opt in via the Flybuys app or email invitation between September 14–27. They’ll then have until December 10 to earn points, before redeeming them between December 11 – 24 in the lead-up to Christmas.
Since customers earn one point per dollar spent, reaching the full $400 discount requires 80,000 points, which is a high bar for shoppers who don’t spend heavily at Coles or Liquorland. To help members get closer to that target, Coles is offering 10x points on customers’ next eligible shop at Coles and Liquorland when Collect for Christmas launches.
Even with bonus points on offer, it’s worth sticking to your budget. Points can add up over time, but you might find better savings by shopping what’s on special and choosing the cheapest brand available.
How you can use points
Flybuys points can be redeemed for money off your Coles shop, converted to Velocity points, or, as of this week, put toward Coles’ new Collect for Christmas option, similar to Woolies’ Bank for Christmas, ahead of the holiday season.
- Money off your shopping: Every 2,000 points you earn gets you $10. You can choose to convert your points to Flybuys dollars in multiples of $10 to spend in-store at participating Flybuys partners. You can bank your points to spend in bulk, up to $100 or 20,000 points. Simply head to the Flybuys app if shopping online, or select Pay with Points if you’re shopping in-store.
- Shop at the Rewards Store: You can redeem your points at the Flybuys store for a variety of gift cards or a range of items including appliances, jewellery, luggage and more.
- Transfer to Velocity Points: You can arrange to convert your Flybuys points to Velocity Points. You will earn 500 Velocity Points for every 1,000 Flybuys points you transfer. You can even turn on Auto Transfer to automatically convert your Flybuys to Velocity Points.
- Collect for Christmas: Bank up to $400 (or 80,000 Flybuys points) to earn and use at Coles or Liquorland between December 11 – 24, 2026. Customers have to manually opt in via the app or email.
Everyday Rewards
How you can earn points
You can collect at least one point for every dollar spent at Woolworths and partners, including Big W and BWS. You will need to scan your physical or digital card when you shop in-store to collect points. You can also collect points when you shop online – just be sure to link your Everyday Rewards card to the relevant store. To see the full list of partners, head to Everyday Rewards website or app.
Everyday Rewards also regularly has special offers called ‘points boosters’ that will give you extra points when you buy certain items. You can find details of offers on the app or in your inbox. You can also take advantage of sign-up bonus offers when you join with partner programs.
How you can use points
There are three main ways you can use your rewards points.
- Money off your shopping: When you reach 2,000 Everyday Rewards points, you will earn $10 off a future shop which you can use at Woolworths, BWS, BIG W and participating EG Ampol (operated by EG Australia). You can spend it straight away or stagger your savings across shops, in multiples of $10 off.
- Save them for Christmas: You can bank your Everyday Rewards points dollars to use for Christmas. They’ll be available for you to spend between 1 December and 1 January each year.
- Convert them to Qantas Points: With this option, every time you hit 2,000 Everyday Rewards points they will be converted to 1,000 Qantas Points. They’ll automatically be transferred to your Qantas Frequent Flyer account.
Tips to maximise your rewards
Here are a few things you can do to boost your rewards earnings potential:
- Download the relevant app or add the card to your digital wallet, if you haven’t already. You’re more likely to forget your physical card at home than your phone.
- Consider adding immediate family members to your rewards program and that way you are all working towards building your points balance together.
- Don’t forget to add the relevant details when you’re shopping online with a retail partner so you can collect points on your purchases.
- Check the app for any offers before you go shopping. You might also choose to go in weekly and activate them so that you don’t have to worry about checking.
Traps to watch out for
Loyalty programs might seem like a good way to get rewarded for something you were going to do anyway but there are a few traps to watch out for.
- You are effectively sharing a lot of data about yourself and your shopping habits. You might be happy to do this in exchange for personalised offers but it can be worth finding out more about how your data can be used and if it is shared. Both Everyday Rewards and Flybuys, for example, may share your information with their retail partners.
- Avoid the temptation to spend more than you normally would or buy something you wouldn’t normally buy just to get extra points.
- Make sure you are still shopping around for the best prices. If you only shop at Coles, for example, because you are focusing on earning Flybuys points you could end up missing out on special deals and lower prices at Woolworths and vice versa. The Australian Loyalty Association report found that 74% of consumers shop more frequently with their loyalty program brands and 69% spend more with their loyalty program brands.
This article was reviewed by our Consumer Editor Meagan Lawrence before it was updated, as part of our fact-checking process.