canstar
canstar
3 min read
Fact Checked
Woman using heater in Winter.
Source: Mariia Boiko/Shutterstock.com

More than half of Australian households are limiting their heater use this winter in a bid to keep a lid on their electricity costs, new research from Canstar has revealed.

The survey of over 700 Australians who recently purchased a portable heater has also uncovered price is the main priority when buying a new heater, despite Canstar analysis showing there could be more potential savings by purchasing a more energy-efficient option.

Bite of big bills from heaters could be reduced

While the cost of keeping the heater running is a worry for many Australians, Canstar’s survey data shows that less than half of respondents are taking steps to increase the efficiency of their heater before turning it on – vital actions that could help bring the temperature up, and keep costs down. 

The survey data shows:

  • Less than half (47%) will take actions to keep the room warm first before turning on the heater (like closing windows and doors, or using tools like a door snake), and 
  • Only a minority (41%) said they put warm clothes and socks on first.

These steps could make a marked difference to how hard a heater has to work to reach and maintain a warm temperature, and doing as much as possible to reduce any heat loss could add up to real savings.


Choosing the best heater for the space

Canstar’s survey shows more Australians (40%) prioritise price when purchasing a portable heater, over energy efficiency (19%) and safety features (13%).

Choosing a heater that’s cheap at the checkout could backfire if the cost of running it outweighs any upfront savings, particularly if it’s not the right fit for the space.

  • Fan heaters, which are typically cheaper, are best suited to heating a small area quickly so using it to keep a large room warm may mean running it for long periods. 
  • By contrast, an oil or column heater, which may cost more upfront, is more efficient at heating a large room warm, and stays warm even after it’s switched off.

Canstar analysed the cost of running a 1.8kWhr oil heater, purchased at $90, versus a 2.2kWhr fan heater, purchased at $39.

While the oil heater was an extra $51 upfront, over 13 weeks in winter, the cost to run the fan heater was $408 compared to the oil heater at just $334 – working out to be $74 cheaper to run over the season.

Costs of running a fan heater
vs oil heater over winter


Cost to buy

Hourly
running cost

Winter cost
(13 weeks)

Fan (2.2kWh)

$39

$0.75

$408

Oil (1.8kWh)

$90

$0.61

$334

Difference

+$51

-$0.14

-$74

Source: Canstar. Usage rate of 0.34c/kWh applied. The winter season is calculated as 13 weeks. Prices based on heaters currently available in market.


Aussies feeling big energy bill pain

Canstar spokesperson, Eden Radford, says, “While heaters play a vital role in keeping us warm during the colder months, the potential bite of big energy bills is clearly on the minds of Australians this winter.”

“Canstar’s research shows many households are limiting their heater use this winter because they’re so worried about the cost of energy and yet less than half are taking practical, cost-free steps, like grabbing warm clothes or using a door snake, to help their heater work more efficiently.

“Turning these actions into habits could make a real impact: first on the temperature of the home, and then on the size of the electricity bill that follows.

“When it comes time to buy a new heater, it’s important to look beyond the initial price tag. Weighing up running costs and choosing the right type of heater for your space – whether that’s an oil heater for a large room or a fan heater for a quick blast of warmth – can make a significant difference.”

Eden Radford brings more than a decade of experience in consumer goods and financial services, with a career spanning a number of countries and disciplines, including leading communications for large-scale consumer and tech brands.

Eden’s role at Canstar includes leading all communication activities for the brand, working closely with different teams to share the news and insights that will better help everyday Aussies.

Eden’s passion for empowering Australians to make better-informed decisions drives her work at Canstar. Her efforts are grounded in data analysis and consumer insights, always seeking to understand trends and share them broadly.

A voracious consumer of news across all mediums, when Eden’s not ideating, writing, or pitching the latest data insight, she can be found being interviewed on national news outlets such as Nine News, 2GB or Sunrise, breaking down what the latest developments mean for everyday Aussies.

Important Information

For those that love the detail

This advice is general and has not taken into account your objectives, financial situation or needs. Consider whether this advice is right for you.

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