Leaked: List of little garden plants in Woolies’ promo

A picture supposedly showing what will be in Woolworths’ Discovery Garden promotion has appeared on social media, and seems to have been partly confirmed by Woolworths.

Media outlets are publishing what they say is a complete list of plants for sale in the follow-up to the supermarket chain’s popular Lion King Ooshies campaign.

That campaign was singled out in Woolworths’ FY19 results as helping to drive profit after tax up by 7.2%, to $1.75 billion. 

An image of Woolworths' Discovery Garden home page.
Drawings on the Woolworths’ Discovery Garden home page give a hint as to what plants will be included in the promotion. Image: Woolworths.

Woolies has officially confirmed that the new campaign, developed by the same company that designed the successful Coles Little Shop promotion, will start in September, but has not released further information. The promotion is called Discovery Garden and is based on successful Little Garden promotions run in countries such as New Zealand and South Africa. They have offered a sneak peek in the form of their official website. That page features drawings of plants, which appear to be spinach, viola, dianthus (commonly known as pink) tomato, onion, lettuce, beetroot, carrot, and thyme, among others.

Woolworths' Discovery Garden home page.
Drawings on the Woolworths’ Discovery Garden home page give a hint as to what plants will be included in the promotion. Image: Woolworths.

However, a picture appeared on Facebook today that purported to be the official poster for the new Australian campaign. It was said to list the plants that would be available. Woolworths has not commented on the list as yet. 

A Woolworths employee holding Discovery Garden packs.
A Woolworths employee holds the little Discovery Garden promotional packs. Image: Woolworths.

The full list of plants, according to news.com.au, is as follows.

Woolworths Discovery Garden plants: Leaked list

  1. Thyme
  2. Basil
  3. Coriander
  4. Oregano
  5. Chives
  6. Dill
  7. Rocket
  8. Chamomile
  9. Parsley
  10. Kale
  11. Cress
  12. Onion
  13. Lettuce
  14. Beetroot
  15. Carrots
  16. Radish
  17. Tomato
  18. Cabbage
  19. Spinach
  20. Bok choi
  21. Pansy
  22. Viola
  23. Dianthus
  24. Snapdragons

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