Canstar’s Star Ratings and Awards
About Canstar’s Star Ratings and Awards
Canstar designed its Awards and Star Ratings to give consumers a true read on financial products, utilities and everyday services. We analyse thousands of products across a wide range of categories to help Australians get clear on the options that offer strong value – whether that’s a competitive price, strong features, great service or a combination.
Our expert researchers not only select the products we rate, they also make sure our ratings and awards are supported by robust data, detailed analysis and, where relevant, customer feedback. We scrutinise the products and brands on your list – plus some you may not have heard of yet – so you don’t have to. And because we don’t play favourites, you can be confident our ratings and awards reflect real value.
How are the two different? Our Awards look at the big picture – the providers that stand out in the market when we look at their suite of products, the types of customers they have and their performance across Australia. Star Ratings are more specific: they break categories down into particular segments, based on things like age group, state, account balance or spending level, so you can compare like for like.
What does Canstar rate?
Canstar compares the products and services our research team decide are most relevant across categories that matter most to Australian households, with a focus on finance and utilities brands as well as household products and services. Some of our awards are based on the findings of our experts, some are based on the experiences of consumers, and some weigh up both – it all comes down to the nature of the product and what consumers most need to know.
What makes Canstar awards different?
We think differently when helping Australians compare products. First and foremost, the products we rate for our expert ratings are chosen by our research team with no commercial influence whatsoever. We also recognise everyone is looking for their ideal product through a different lens – whether that’s lowest fees, certain features or exceptional customer service – which is why we have a range of awards to match.
We weigh up products from two perspectives, depending on the category:
- Experts: Our researchers crunch the numbers on price and features to find the best value, for products from home loans and superannuation to electricity plans and insurance.
- Consumers: We survey thousands of Australians on their experience with everyday products and services – from supermarkets to appliances – to show you how brands stack up in the eyes of consumers like you. This forms our consumer-led awards, weighing up the brands customers tell us they’re actually using.
Our Awards
Outstanding Value Awards
Recognising the brands and products that deliver on both price and features. Our expert research team evaluates what matters most – from product features to customer support – to bring you the best value across the board.
Most Satisfied Customer Awards
Recognising the brands that excel in areas consumers care about most. Each year, we survey thousands of Australians – gathering real ratings on the brands and services they use – so you can see what other customers thought before you commit.
Most Satisfied Customer Awards - Small Business
Recognising the brands that small business owners and operators are most satisfied with. Each year, we survey thousands of small business leaders to gather real ratings on the services powering their succcess - helping you make confident, informed choices for your own business.
Innovation Excellence Awards
Recognising the products, services and initiatives that can bring meaningful change to the lives of Australians – the standout ideas and technologies with real potential to improve the way we live, work and connect.
Most Trusted Brand Awards
Recognising the energy, mobile and internet providers that Australians trust most, based on annual survey data from the customers of those brands.
How do Canstar’s Star Ratings work?
We develop a detailed set of criteria tailored to each category, which may include things like features, coverage, flexibility and, in some cases, price – depending on what’s most relevant for that product type. While saving money is important, it’s not the only consideration when deciding on the right product. In categories like insurance, price doesn’t tell the full story, which is why not all Star Ratings include it.
You may see different types of Star Ratings on the Canstar website, each designed to highlight a specific aspect of performance:
- Value ratings weigh up both price and features.
- Features ratings assess a product or provider’s features separately from price.
- Cover ratings measure how comprehensive the cover is, particularly for insurance.
For consumer ratings, we capture real satisfaction scores from Australians on the brands they actually use, across hundreds of categories. A 5-star consumer rating means that brand has one of the highest average satisfaction scores from customers in its category.
Our research team
Canstar’s Star Ratings and Awards are developed and delivered by our in-house research team, led by Joshua Sale, Group Manager of Research & Ratings, and Keely Robinson, Research Manager. The team builds the methodology behind every rating and ensures it’s grounded in robust data – never influenced by any commercial relationship with the brands being assessed.
FAQs
Who researches the awards?
Canstar’s Star Ratings and Awards are developed and delivered by our in-house Research team, led by Joshua Sale, Group Manager of Research & Ratings, and Keely Robinson, Research Manager. The team builds the methodology behind every rating, ensures it’s grounded in robust data and, where relevant, customer feedback, and is not influenced by any commercial relationship with the brands being assessed.
Meet the rest of the Research Team.
How do we get paid?
Canstar may earn a fee for referrals from its website tables, and from Sponsorship or Promotion of certain products. Fees payable by product providers for referrals and Sponsorship or Promotion may vary between providers, website position and revenue model. Sponsored or Promoted products are clearly disclosed as such, and their table position does not indicate any ranking or rating by Canstar. For more information, see How We Get Paid.
Who can I contact for a media enquiry about Canstar’s Star Ratings?
Our Media team provides timely data, analysis and expert commentary to support journalists. For all media enquiries, please contact our Media Team.
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