And now finally, Apple Pay™ has launched in Australia, thanks to a partnership with American Express (AMEX).
Announcing the partnership on the 28th October, AMEX said that its customers will get:
- Real-time notifications and details for purchases,
- Seamless connection to the Amex® Mobile app for enhanced account monitoring, servicing and access to available rewards and offers.
“With our global reach, we are able to bring Apple Pay to Card Members quickly in these important countries,” said Tony Prentice, vice president, mobile products and payments, American Express.
“We believe it is critical to be on the forefront of seamless and innovative payment solutions for our Card Members and we are pleased to be able to deliver on that with Apple Pay.”
Apple Pay promotes itself as exceptionally secure. When you add a credit or debit card with Apple Pay, the actual card numbers are not stored on the device or on Apple servers.
Instead, a unique device account number is assigned, encrypted and securely stored in the Secure Element on your iPhone or Apple Watch.
Each transaction is authorised with a one-time unique number using your device account number, and instead of using the security code from the back of your card, Apple Pay creates a dynamic security code to securely validate each transaction.
“Our customers love their experience with Apple Pay and we want to bring it to as many of our users worldwide as possible,” said Jennifer Bailey, vice president of Apple Pay.
“With a global issuer like American Express, we are thrilled to seamlessly bring our easy, secure and private way to pay to more customers internationally.”
In addition to the USA, Apple Pay has also been rolled out in Canada, with Spain, Hong Kong and Singapore to follow in 2016.