Effie Zahos

Effie Zahos

Effie Zahos has dedicated her career to help consumers gain a better understanding of their finances. She is currently Canstar Ambassador and Chief Content Officer and Money Commentator at InvestSMART. As one of Australia’s leading personal finance commentators, Effie regularly speaks with media across Australia. Not only is Effie the money expert for the Today Show, her financial commentary features in many of Australia’s other best-known media outlets, including the ABC, news.com.au, the Sydney Morning Herald and the Daily Telegraph. Effie was previously the editor of Money magazine, having helped establish it in 1999. Effie is the author of The Great $20 Adventure, A Real Girl’s Guide to Money and Ditch the Debt and Get Rich. She sits on the board of directors for Ecstra, a not-for-profit organisation committed to building the financial capability of all Australians. You can follow Effie on Twitter, LinkedIn, Instagram or Facebook.